Established in 2006, Chip Chop! is a print focused fashion label, making statement apparel and accessories for women – and most recently, extending into Small Chips (mini-me baby) and lifestyle products.
We don’t take this fashion world too seriously, but we’re serious about what we do and how we do it. Chip Chop! collections are injected with personality, heart and always tell a story. It’s nostalgic, romantic and ‘Paris Cool’.
Some key label signatures are our simple, easily wearable pieces emblazoned with our original prints, pop colours, playful tone, cheeky slogans and quirky detailing on good quality fabrics. We love crisp graphics: classic stripes, cute hearts, pretty polkadots and words, words, words. Oh and, did we mention – it’s always a little bit French?
We design iconic and accessible statement pieces, for The Girl who loves to use fashion as a form of expression. She’s stylish with a sense of humour. A Chip Chop! girl sees greater value in fashion beyond momentary fads and trends. Her preference is to own memorable pieces that last longer than an insta-second.
Chip Chop! is wearable, useable, collectable and it’s downright iconic. And always a little bit French.